
Electric vehicle maker VinFast announced the opening of its first U.S. stores, and provided insights into its dealership and service strategy.
VinFast announced the simultaneous opening of the first six VinFast Stores in California, and says it has plans to open more than 30 stores in California, while also exploring expansion to other states across the US. There was no specific announcement of planned openings for Canada.
VinFast Stores include footprints designated as VinFast 1S, 2S, and 3S stores.
VinFast 1S stores are primarily located in high-visibility shopping centers and are focused on vehicle display and sales.
VinFast 2S stores are visibly located on major thoroughfares and offer both parts and service, and also support nearby VinFast 1S stores. Additionally, these VinFast 2S stores support neighborhoods without other store types, but have high concentrations of VinFast customers.
VinFast 3S stores, the largest of the VinFast store types, merchandise vehicles, have full car and parts sales, and include service centers.
Designed to convey the “Future of Mobility” theme, VinFast Stores are created with a futuristic and minimalist design language and integrate interactive technology for a seamless “Online-to-Offline” experience.
The spacious in-store ambience blends modern features in harmony with Eastern heritage and beauty inspired by nature that visually connects to VinFast’s goal of creating a sustainable future for everyone.
At VinFast Stores, customers can explore the interior and exterior details of VinFast’s electric SUVs – the VF 8 and VF 9, while experiencing the advanced technologies bundled as part of the VinFast Smart Driving package.
Visitors can also learn more about VinFast’s flexible and innovative sales plans and engage one-on-one with VinFast consultants on questions regarding both products and services.
“The opening of the first six VinFast Stores in the US marks an important milestone in the company’s global journey, as we move toward bringing premium products and services to American consumers,” said Madam Le Thi Thu Thuy, Vingroup Vice Chairwoman and VinFast Global CEO.
“I believe that introducing VinFast and interacting with customers one-on-one in our corporate-owned and operated stores is the best way to build relationships with customers and to ensure quality service. We are proud to drive the global EV revolution towards a sustainable future. This future officially takes its next step today in California and will soon expand across the US and globally.”
Learn more at: https://vinfastauto.us
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