Counterperson Articles

Premium Guard releases 2021 Automotive Filter Catalogue

Premium Guard Inc., a leader in automotive aftermarket filters, has just released its new 2021 automotive filter catalogue. The catalogue represents the most current application information available in the automotive filters business, featuring 142 new late model...

read more

Dayco announces massive off-highway application expansion

Dayco, a leading engine products and drive systems specialist for the automotive, industrial and aftermarket industries, announced a strategic expansion in the off-highway market. To grow share of market and better serve its distributors within the industry, the...

read more

Dorman extends aftermarket coverage with 370 new parts

Dorman Products, Inc. has released more than 370 new replacement auto parts, extending Dorman’s aftermarket coverage in several key categories. Dorman is introducing several newly manufactured master window switch assemblies for millions of aging Cadillac, Chevrolet...

read more

KYB ‘Feeling is Believing’ consumer promo returns

KYB’s popular consumer rebate promotion, Feeling is Believing, returns February 15th and will run through April 15th. Feeling is Believing kicks off an ambitious 2021 promotion schedule for KYB, which includes several national campaigns. This promotion makes it...

read more

Dana adds Spicer Select centre support bearings coverage

Dana Incorporated has announced that new coverage has been added to its Spicer Select light-vehicle center bearings line. The addition is including high VIO (vehicles in operation) applications such as the 1999-2007 Chevrolet Silverado   trucks, as well as...

read more

First Brands Group adds 200 Raybestos brake numbers

First Brands Group has recently expanded its line of premium quality Raybestos brake components by adding over 200 new part numbers, including increased coverage for luxury vehicle applications in categories such as brake calipers and brackets, brake pad sets and...

read more

MAHLE Motorsport releases new application guide

MAHLE Motorsport, manufacturer of race ready piston kits recognized for championships in NASCAR, American LeMans and other top series, introduces a new 2021 Application Guide. The guide offers a complete listing of all PowerPak and PowerPak Plus Piston Kits offered...

read more
Norm Rose: Customer service professionalism during COVID-19

Norm Rose: Customer service professionalism during COVID-19

By Norm Rose, Excel Sales Consulting With all the ways COVID-19 has changed how we do business day to day, your stores are likely looking a little different today than in the past. However, your levels of customer service should be as high, or even higher than ever....

read more

KYB introduces new ride control video training series

KYB has launched its new 2021 Video Training Series which provides Technicians, Shop Owners and Service Providers detailed information to help increase ride control sales and better maintain their customers' vehicles. With in-person events still being limited, the KYB...

read more