The Modern Industry eXpertise (MiX) council of MEMA Aftermarket Suppliers announced today that Jeff O’Hara, Director of Sales – Retail Markets, Automotive Batteries, at East Penn Manufacturing will serve as its chair in 2024.

The council also announced its executive committee during its last meeting of 2023.

The executive committee includes:

• Chair: Jeff O’Hara – Director of Sales Retail Markets, Automotive Batteries, East Penn Manufacturing
• Colin Foster – Zone Sales Manager, Gates
• Andrew Peckham – Division Tech Care & Trade Marketing Specialist, Valeo
• Donald Harrison – Pro Training Team Manager, Standard Motor Products
• Mark Swetich – Product Manager Lead, Dana
• Elisse Richardson – District Sales Manager, DriV

“I have full confidence in the capabilities of our newly formed executive committee,” said Nikki Rankin, director of Councils & Engagement at MEMA Aftermarket Suppliers and MiX lead.

“Their leadership will propel MiX to new heights, fostering innovation and positive change. I’m excited to share their achievements and thought leadership with seasoned veterans and our wonderful industry.”

“It is an honour to serve as MiX chair after nearly four years served on the Executive Committee,” said O’Hara.

“I am looking forward to furthering the council’s mission of addressing and solving industry challenges and concerns through sharing the viewpoint of young professionals in our meetings and via resources like whitepapers crafted from our reverse mentoring model.”

Learn more about MiX here.

About Modern Industry eXpertise (MiX)
Modern Industry eXpertise (MiX) is an exclusive leadership council focused on empowering the next generation of aftermarket leaders. It achieves this through reverse mentoring, professional development, and addressing industry related challenges. It is based on the idea that the challenges faced by vehicle aftermarket suppliers can be best addressed by today’s young professionals—tomorrow’s leaders.

About MEMA Aftermarket Suppliers 
MEMA Aftermarket Suppliers exclusively serves manufacturers of aftermarket components, tools and equipment, and related products, an important part of the automotive parts manufacturing industry which supports over 900,000 American jobs in all 50 states. MEMA Aftermarket Suppliers is a recognized industry change agent – promoting a collaborative industry environment, providing a forum to address issues, and serving as a valued resource for member companies. Members represent all areas of the aftermarket including light vehicle, commercial vehicle, and remanufacturing. MEMA Aftermarket Suppliers is a membership group within MEMA, The Vehicle Suppliers Association. 

MEMA is the leading North American trade association for vehicle suppliers, parts manufacturers, and remanufacturers. Automotive and commercial vehicle suppliers are the largest manufacturing sector in the United States and lead the way in new vehicle innovations. MEMA has been the voice of the vehicle supplier industry since 1904. Its more than 1,000 members are Strong by Association. 

Members supply the aftermarket with the parts that keep millions of vehicles on the road, fueling international commerce and meeting society’s transportation needs. MEMA members are committed to safety and sustainability. 

MEMA has offices in Southfield, Mich.; Research Triangle Park, N.C.; and Washington, D.C. Learn more at mema.org/aftermarket-suppliers.